
silky smooth skin right at your fingertips
All the best dry skin relief is right here! Clean and moisturize and keep your skin hydrated along the way.
new product

Lucky Heart Cosmetics
Bright & Clear Foaming Facial Cleanser
New to our much-loved Bright & Clear Collection, shake up your skincare routine with this brand new face soap. The foam helps to remove dirt, oils and makeup while aloe vera cleans deeply, protects against harmful elements and heals dryness and chamomile relieves blemishes and calms redness. All in all, just what your face is looking for!
don't let cold weather wreck your body
Enjoy the cooler weather without any of the drama. Get rid of joint pain, dry skin, congestion and more with these time-tested products.


Put your best skin forward
Reveal your most glowing complexion with our most popular skin creams—now with 25% more free.
"Quality products that have been around for decades!"
"I absolutely love this company! The best product I have ever used is the 4-Way Pomade which grew my hair and contains normal ingredients and not a lot of chemicals. Thank you Lucky Heart! I hope you will be around a long time."
"Lucky Heart is such a great store. The employees are so kind and generous."
"I love all the Lucky Heart products that I have purchased since 1970. I can't wait to try all the new items."
"Such an amazing place with great customer service and fast shipments!"
"Awesome company with awesome people. Men's products work like a charm."
4-Way Hair Care
Bright & Clear Skin Care
WAVZ Personal Care
"This store is outstanding! The owner is the sweetest! I’ve purchased so many hair products for years and have spent tons of money, only to find this incredible store with very reasonable prices! You will not go wrong with this company."
"Best place to buy soap and bleaching cream in town."
"I have been searching for this product forever. My mom used to use this on my hair as a kid. My hair was so healthy. I'm so excited I found this. You can not got wrong with this product."
"Great place! Truly cares about the community!"
"This has been in my family for years because of my Granny! I love this stuff and have all the hair products!"
Our Story
Lucky Heart Cosmetics was founded in 1935 in Memphis, TN as a beauty and cosmetics company for African Americans. We specialized in manufacturing hair and skin products specifically for African American clients in the mid-south. We have been a locally owned and operated business here in Memphis since the beginning, and all our products are made in America and cruelty-free.
While we still manufacture our signature products that have been loved by generations of customers, we have expanded our inventory to include natural and reliable beauty products for all skin and hair types and at an affordable price.